Tag Archive

Tell your brand’s story through video ad sequencing

Published on 11/04/2019 By Mr. Hopkins

SMX East speaker Brooke Osmundson explains how brands can use a series of videos – in a specific sequence you define – to engage audience on YouTube. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google brings search to podcasts through automatic transcription

Published on 03/30/2019 By Mr. Hopkins

Better enunciate, your Google Podcasts visibility may depend on it. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Fighting brand fatigue through A/B testing

Published on 01/25/2019 By Mr. Hopkins

Here’s how an e-commerce business tested different ad copy and images on Facebook to lower their CPA by 70 percent over three months. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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