Tag Archive

When your ad testing strategy is just plain wrong

Published on 10/11/2018 By Mr. Hopkins

Rigorously testing your ads is a good thing… unless you’re testing the wrong things and tweaking your campaigns based on flawed conclusions. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Shoppable Image ads debut at Google, GMB testing new feature, building citations & more

Published on 09/15/2018 By Mr. Hopkins

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google hotel ads, Bing testing icon, reviews impact ranking & more

Published on 07/12/2018 By Mr. Hopkins

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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