Tag Archive

Are your DSAs really outperforming standard ads? Find out with this ad copy length performance analysis script

Published on 07/13/2019 By Mr. Hopkins

Here’s a script that pulls a report on ad performance based on copy length. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Using automation to boost PPC performance

Published on 02/19/2019 By Mr. Hopkins

Learn how automating bid management, scripts, error checking, reporting and ad copy can help marketers harness the power of automation to succeed in the fast-paced world of PPC. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to use Chrome User Experience Report to improve your site’s performance

Published on 11/07/2018 By Mr. Hopkins

An update to PageSpeed Insights from “lab data” to “field data” has the potential to significantly influence how Google handles your search engine rankings. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing Ads launches Performance Targets to track goals across campaign groups

Published on 11/06/2018 By Mr. Hopkins

Monitor how campaigns are performing against shared performance targets in the Bing Ads UI. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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