Tag Archive

Last-minute paid search tactics, management tips for Black Friday, Cyber Monday success

Published on 12/02/2019 By Mr. Hopkins

Keep your cool this holiday weekend knowing your campaigns are in top shape. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Back to basics: Understanding your paid search metrics

Published on 11/27/2019 By Mr. Hopkins

Learn how to interpret what’s happening in your paid search account with your traffic, conversions and sales data. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Local business study finds 0% of site traffic coming from email, paid media

Published on 11/15/2019 By Mr. Hopkins

Are small businesses not using email or digital advertising? The ‘Google Analytics for Local Businesses Study’ looked at 11K local businesses. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

New trade group Paid Search Association launches with exclusive PPC focus

Published on 10/20/2019 By Mr. Hopkins

Trusted education and career development will be two of its primary functions. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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