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Let’s kill the hourly rate: We are leaving money on the table

Published on 11/07/2019 By Mr. Hopkins

Creating a win-win partnership for agencies and clients depends on the understanding that marketing is an investment center, not a cost center. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

If you’re not using Remarketing Lists and Similar Audiences for Search, you’re leaving money on the table

Published on 09/22/2018 By Mr. Hopkins

Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here’s how. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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