Tag Archive

Marketing during COVID means ongoing experimentation [Video]

Published on 05/24/2020 By Mr. Hopkins

Why you should continue to test and adjust messaging as customer needs and behaviors shift. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to measure content KPIs during COVID [Video]

Published on 05/21/2020 By Mr. Hopkins

The traditional performance metrics aren’t going anywhere, but they are taking a back seat as qualitative data steps to the forefront. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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