Tag Archive

How SEO and PPC strategies can work together to drive business goals

Published on 04/09/2020 By Mr. Hopkins

PPC and SEO are often handled separately. However, by combining these two tactics, retailers can obtain far greater business results and SERP outcomes. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google My Business not functioning as expected under the strain of coronavirus

Published on 03/23/2020 By Mr. Hopkins

Many updates are taking considerably longer than normal. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Ads testing custom dimensions to enable reporting based on your business structure

Published on 01/12/2020 By Mr. Hopkins

Group and report on campaigns with a hierarchical structure to see performance by business category or marketing strategy. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The big list of Google My Business changes, upgrades and tests in 2019

Published on 12/30/2019 By Mr. Hopkins

The key GMB updates of 2019 with local experts’ perspective on what’s most significant. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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