Tag Archive

Using insights to find new audiences to test for awareness campaigns

Published on 03/18/2019 By Mr. Hopkins

Learn how to test new audience combinations with the Audience Insights tool in Google Ads Audience Manager. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google+ closing down, Bing Ads Editor in-marketing audiences & Google My Business analytics

Published on 10/08/2018 By Mr. Hopkins

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

If you’re not using Remarketing Lists and Similar Audiences for Search, you’re leaving money on the table

Published on 09/22/2018 By Mr. Hopkins

Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here’s how. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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